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Resources for Marketing & Risk Mgmt.

Title Available As Summary Date ID Author
An Inventory of Beef Slaughter & Processing Facilities for Virginia Direct Marketers of Beef May 26, 2009 448-195
Supermarkets as Alternative Market Outlets for Virginia-Grown Berries
Virginia consumers are increasingly interested in purchasing locally grown berries such as strawberries, blueberries, raspberries, and blackberries. This demand has piqued Virginia growers’ interest in berry crops as a potential specialty product. Nearly two-thirds of Virginia’s berry crop producers sell through direct markets such as pick-your-own operations, roadside stands, farmers markets, and Community Supported Agriculture (CSA) programs. Some producers are also interested in selling to alternative markets such as supermarkets. This publication assesses the potential demand for berry crops among supermarkets in Virginia and examines the requirements producers must adhere to in order to successfully sell to supermarkets.
Oct 16, 2024 448-508 (SPES-623NP)
Demystifying Food Labels for Meat and Poultry Products Part I: Overview
The purpose of this publication is to help improve buyer understanding of retail meat and poultry product labels using text and infographics. Each infographic contains basic facts and straightforward definitions of common words and phrases included on labels used on meat and poultry products found in grocery stores nationwide.
Aug 12, 2024 AAEC-167NP (AAEC-329NP)
Market Ready Farm to Restaurant – Product Liability Insurance Considerations May 10, 2019 AAEC-175NP
Market Ready Farm to Restaurant – A Conversation about Pricing May 6, 2019 AAEC-176NP
Market Ready Farm to Restaurant – Delivery Considerations May 6, 2019 AAEC-177NP
Market Ready Farm to Restaurant – Product Supply Recommendation Apr 26, 2019 AAEC-178NP
Market Ready Farm to Restaurant – Food and Food Product Packaging Considerations May 10, 2019 AAEC-179NP
Market Ready Farm to Restaurant – Storage Considerations May 8, 2019 AAEC-180NP
Market Ready Farm to Restaurant – Invoicing Considerations May 10, 2019 AAEC-181NP
Labels, Logos, and Brands - What's the Difference? Aug 30, 2019 AAEC-207NP
Virginia Market Maker – Your FREE Online Marketspace How to Register your Agribusiness(es) Apr 2, 2020 AAEC-217NP
Ag Policy & Market Outlook Forum Apr 28, 2020 AAEC-222NP
Aquaculture Marketing Issues and Solutions in Response to COVID-19 Concerns Sep 11, 2020 AAEC-232NP
Online Ordering Options for Farm Sales during and after the COVID-19 Pandemic Sep 23, 2020 AAEC-233NP
Corporate Social Responsibility as a Business Strategy Feb 12, 2021 AAEC-277NP
Grain and Soybean Production and Storage in Virginia: A Summary and Spatial Examination
Grain and soybean production is a critical component of Virginia agriculture — the state’s No. 1 industry (VDACS 2013). Virginia’s farmers produced more than half a billion bushels of grain and soybeans over the span of 2006 to 2012 (USDA-NASS 2013b)1. The objectives of this publication are to characterize the market for grain production and storage in Virginia.
Sep 26, 2019 AAEC-60P
A Geographic Analysis of Agritourism in Virginia
Agriculture is the largest industry in Virginia, with an economic impact of about $52 billion, and it provides over 357,000 jobs to Virginia’s residents (VDACS 2013). In addition, those value-added industries that depend on the farm products employ an additional 76,000 individuals, which generates another $34.6 billion in value-added revenue (VDACS 2013a). Despite the impact that the agriculture industry has on Virginia’s economy, there are several issues of concern.
Apr 29, 2019 AAEC-62P (AAEC-183)
AgCache: An Innovative Marketing Tool for your Agribusiness
This fact sheet is a product of the 2014 Spring Kohl Centre Experience. To find out more about this project team and related information, please go to the Kohl Centre at Virginia Tech’s website: www.kohlcentre.aaec.vt.edu.
May 20, 2020 AAEC-72NP
Using Market Maker to Connect Virginia Meat Producers and Processors
This fact sheet is a product of the 2014 Fall Kohl Centre Experience. To find out more about this project team and related information, please go to the Kohl Centre at Virginia Tech’s website: www.kohlcentre.aaec.vt.edu.
May 20, 2020 AAEC-86NP
Impacts of COVID-19 on U.S. Mollusk aquaculture and allied businesses: Quarter 4 Results Apr 22, 2022 AAEC-295NP
Economic Contributions of the Virginia Seafood Industry Nov 4, 2022 AAEC-301NP
Economic Contributions of the Virginia Seafood Industry - Infographic Nov 23, 2022 AAEC-302NP
Economic contributions of the Virginia seafood industry - Fact Sheet Nov 7, 2022 AAEC-303NP
Changes in consumer preferences for seafood products due to the COVID-19 pandemic: Summary of Eastern Shore, MD results Feb 20, 2023 AAEC-307NP
Changes in consumer preferences for seafood products due to the COVID-19 pandemic: Summary of Montgomery County, MD results Feb 20, 2023 AAEC-308NP
Changes in consumer preferences for seafood products due to the COVID-19 pandemic: Summary of Prince George County, MD results Feb 20, 2023 AAEC-309NP
Changes in consumer preferences for seafood products due to the COVID-19 pandemic: Summary of Washington D.C. results Feb 20, 2023 AAEC-310NP
Changes in consumer preferences for seafood products due to the COVID-19 pandemic: Summary of Nassau County, NY results Feb 20, 2023 AAEC-311NP
Changes in consumer preferences for seafood products due to the COVID-19 pandemic: Summary of New York City results Feb 20, 2023 AAEC-312NP
Changes in consumer preferences for seafood products due to the COVID-19 pandemic: Summary of Suffolk County, NY results Feb 21, 2023 AAEC-313NP
Changes in consumer preferences for seafood products due to the COVID-19 pandemic: Summary of Hampton Roads, VA results Feb 21, 2023 AAEC-314NP
Changes in consumer preferences for seafood products due to the COVID-19 pandemic: Summary of Northern Virginia (NOVA) results Feb 21, 2023 AAEC-315NP
Changes in consumer preferences for seafood products due to the COVID-19 pandemic: Summary of Richmond, VA results Feb 21, 2023 AAEC-316NP
Assessing the impacts of the 2020 Virginia Sea Grant COVID-19 Response and Supplemental Activities
In response to the COVID-19 Pandemic, a project was initiated through a partnership between the Virginia Seafood Agricultural Research and Extension Center (VSAREC), the Virginia Institute of Marine Science Marine Advisory Program (VIMS MAP), the Virginia Coastal Policy Center (VCPC), and Old Dominion University (ODU) to address a variety of topics related to seafood marketing and new marketing channels. From this project several resources pertaining to direct-to-consumer marketing, online sales, COVID-19 at the workplace, and general requirements within the industry were created and made available to Virginia seafood producers and allied businesses.
Sep 20, 2023 AAEC-322NP
Virginia Commodity Marketing
This site outlines commodity information and resources to help Virginia producers build successful agricultural enterprises. It includes auctions, historical prices, basis, marketing trends, and more.
Jan 5, 2024 AAEC-325NP
Managing Climate Risks and Extreme Weather in Agriculture May 24, 2023 BSE-226P
Managing Liability May 31, 2018 CV-25P
Dairy Pipeline, May 2020 Apr 21, 2020 DASC-135NP
April 2022 Dairy Pipeline Apr 15, 2022 DASC-148NP
September 2022 Dairy Pipeline Aug 24, 2022 DASC-152NP
MEDIATION: Simply a Better Idea for Resolving Disputes and Managing Risk Jul 22, 2019 FCS-138NP
The Emergence of Cyberbiosecurity Concerns in Food and Agriculture Nov 1, 2022 FST-440NP
Effective Communication of Cider Sensory Quality: A White Paper
The purpose of this white paper is to convey findings of a large Hard Cider Sensory Project conducted from 2020-2022, with realistic applications for how best to communicate the sensory quality of cider. Recommendations made in this white paper are based on the most current research in the field initiated by researchers at Virginia Tech and Cornell University. These sensory-focused research projects were funded by the United States Department of Agriculture (USDA) and the National Institute of Food and Agriculture (NIFA) to support growth of the hard cider industry particularly in the Northeast and Mid-Atlantic United States.
Sep 6, 2023 FST-455NP
Motivations of Farming: A Soil, Conservation and Place supplement video Aug 12, 2020 SPES-184NP
Against the Grain, Beyond the Grind Jul 7, 2022 SPES-407NP