ID

AAEC-207NP

Authors as Published

Clinton Neill, Assistant Professor, Agricultural and Applied Economics, Virginia Tech, Blacksburg, VA, 24061

This publication is available in a PDF file format only. 

Understanding the difference between a label, logo, and brand will help better market your products. This publication will identify the differences between the three components and how to use them to increases awareness and demand for your products.

Virginia Cooperative Extension materials are available for public use, reprint, or citation without further permission, provided the use includes credit to the author and to Virginia Cooperative Extension, Virginia Tech, and Virginia State University.

Virginia Cooperative Extension is a partnership of Virginia Tech, Virginia State University, the U.S. Department of Agriculture, and local governments. Its programs and employment are open to all, regardless of age, color, disability, gender, gender identity, gender expression, national origin, political affiliation, race, religion, sexual orientation, genetic information, military status, or any other basis protected by law.

Publication Date

August 30, 2019