An effective printed flyer program promoting Virginia Cooperative Extension (VCE) events and programs requires: clarity, hierarchy, and brand consistency. Flyers should feature high-contrast visuals, minimal but informative text (event name, date, time, location, CTA), and accessible formatting. By leveraging VCE branding including colors, fonts, and decorative elements, Extension professionals can enhance outreach and increase program visibility and engagement.

Social media is a strategic communication tool that enables Virginia Cooperative Extension units to disseminate information, promote programs, and engage stakeholders in real time. By leveraging platform-specific analytics, Extension professionals can enhance outreach, increase program visibility, and measure engagement to inform future communication efforts.