ID

AAEC-190NP

Authors as Published

Clinton Neill, Assistant Professor, Agricultural and Applied Economics, Virginia Tech, Blacksburg, VA, 24061 and Meleah Shadler, Undergraduate Research Assistant, Agricultural and Applied Economics, Virginia Tech, Blacksburg, VA, 24061

This publication is available in a PDF file format only.

Do you know why kid-focused food products are located on the middle shelves in a grocery store? Or why milk is always located at the back of the store? This publication will walk you through the basics of grocery store layouts and shelf placement so that you are more aware of the psychology of these business decisions.

Virginia Cooperative Extension materials are available for public use, reprint, or citation without further permission, provided the use includes credit to the author and to Virginia Cooperative Extension, Virginia Tech, and Virginia State University.

Virginia Cooperative Extension is a partnership of Virginia Tech, Virginia State University, the U.S. Department of Agriculture, and local governments. Its programs and employment are open to all, regardless of age, color, disability, gender, gender identity, gender expression, national origin, political affiliation, race, religion, sexual orientation, genetic information, military status, or any other basis protected by law.

Publication Date

May 28, 2019