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Example Survey for Determining New Farmers Market Feasibility


ANR-204NP (ANR-216NP)

Authors as Published

Theresa J. Nartea, Virginia Cooperative Extension, Marketing and Agribusiness Specialist, Virginia State University College of Agriculture

This publication is available in a PDF file format only.

Inspired by the success of established farmers markets in surrounding areas, community organizations and planning departments may consider starting a new farmers market in their area. Before expending limited time, money, and labor, conducting a consumer interest survey is an important step in assessing if a new farmers market is desired and needed in a community. The following example survey was developed to assist in determining consumer interest in a starting a farmers market and may be adapted and utilized by extension professionals, community organizations, planning departments, or other interested individuals in determining new farmers market feasibility.

Virginia Cooperative Extension materials are available for public use, reprint, or citation without further permission, provided the use includes credit to the author and to Virginia Cooperative Extension, Virginia Tech, and Virginia State University.

Virginia Cooperative Extension is a partnership of Virginia Tech, Virginia State University, the U.S. Department of Agriculture, and local governments. Its programs and employment are open to all, regardless of age, color, disability, sex (including pregnancy), gender, gender identity, gender expression, national origin, political affiliation, race, religion, sexual orientation, genetic information, military status, or any other basis protected by law

Publication Date

June 30, 2021