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These days, many supermarkets have dedicated gluten-free aisles that help shoppers easily find glutenfree products as grocery stores and food distributors nationwide are responding to the exploding demand for gluten-free products. In 2013, U.S. sales of products with a gluten-free label reached $23.3 billion. The gluten-free products market is projected to grow 10.2 percent from 2014 to 2019. That is good news for people with celiac disease, but interestingly, most people who purchase gluten-free products do not have celiac disease or a gluten sensitivity. About one-third of Americans report trying to avoid gluten (Jargon 2014). They simply perceive that a gluten-free diet is healthier. In fact, a gluten-free diet can lack vitamins, minerals, and fiber, and following this diet for no reason might not be a wise choice.
April 15, 2016